TELUS granted injunction over Rogers ads

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In a move that surprised very few, a B.C. Supreme Court justice has granted TELUS a temporary injunction against a series of ads from rival carrier Rogers. As you might recall, it was on November 12th that TELUS filed suit against the Toronto-based company feeling that its ads touting “Canada’s most reliable network” with speeds “two times faster than any other” were “false, misleading, and harmful” to its business. Rogers admitted in court that it no holder holds the top spot when it comes to network speed thanks to TELUS’ newly-launched 21Mbps HSPA network, but it did argue and lost on the reliability front. Rogers has filed an appeal and vowed that “further steps will be taken shortly,” but has been ordered to return to court this Friday to discuss the pulling of the ads. Yes, friends, Canada is definitely different than the US

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38 Responses to “TELUS granted injunction over Rogers ads”

  1. 1
    Sammy1313 says:

    This comment has been seriously disliked. Click here to see.

    Disliked. Thumb up Thumb down -19

    • Travis says:

      Telus and Rogers actually love each other.

      They are only doing this for show only and trying to restrict WIND mobile by steering up the perception of competition so WIND mobile supporters can’t argue.

      Thumb up Thumb down +1

  2. 2
    JoeTour says:

    yes, Canada is filled with activist judges, in the US is a bit different, and they have a more strict interpretation of the concept “misleading advertising” that’s why you see at least a different outcome in the ‘red/blue’ fight

    Thumb up Thumb down -5

  3. 3
    T says:

    They both suck, so it doesnt really effect anyone lol oh and their going to continue sucking might I add.

    Thumb up Thumb down 0

  4. 4
    JakeyBoy says:

    who else thinks it’s lame that BGR has “sponsored posts”. can’t we just look to the right and see that crap?

    Thumb up Thumb down -4

  5. 5
    sikkboy626 says:

    @Sammy1313

    Who… “Care”????

    What are you, an idiot? Learn2grammar dumbass.

    Hotly Discussed Thumb up Thumb down +3

  6. 6
    Patrick says:

    Yeah, i think those ads were made before telus and bell launched their new network, i think rogers just wanted to keep’em around until someone noticed… lol

    Thumb up Thumb down +4

  7. 7
    Cnote221 says:

    Well good to see somewhere accountability and credibility mean something. I live State side so no thoughts on these carriers. Now I’d like to see how things continue with Verizon & AT&T… and now also Verizon vs Sprint for there “most dependable” network claims.

    Thumb up Thumb down +1

  8. 8
  9. 9
    Danny says:

    Good to see Rogers is put into its place. I mean you cannot go around saying the same thing over when your competitor (not one but two of them) just launch an expanded network.

    Thumb up Thumb down -1

  10. 10
    Danger says:

    Good for Telus! Rogers ads are misleading for sure.

    Thumb up Thumb down +3

  11. 11
    Jdizzle says:

    First?????????

    Thumb up Thumb down -6

  12. 12

    This comment has been seriously disliked. Click here to see.

    Disliked. Thumb up Thumb down -21

    • -15, really?

      That’s very surprising, given that most tech-savvy Canadians (like the ones who frequent BGR) are overwhelmingly in favour of overturning the CRTC decision on Globalive.

      Good job, fellow Canucks.

      Thumb up Thumb down -5

  13. 13
    lofi says:

    we went wrong somwhere when we alienated the world only to protect canadian business and content. i really don’t understand this suit tho, those ads are well over 2 years old, and now telus with their almost 3 week old service is wanting top spot? in the real world i think telus has now realised that after taking a look at their grossly inflated plans no one is wanting to switch. bell sits silent cause people are going to them over telus. i’m waiting for telus to sue bell next, not sure for what, but i’m sure they’ll come up with something

    Thumb up Thumb down 0

    • Baester says:

      Why would Telus sue Bell when they are the same network – aint no big 3 anymore, it is a big 2. Hence why Bell was sitting on the sidelines saying they were the most reliable network while Telus only sued Rogers for those claims.

      Thumb up Thumb down +1

    • A Rogers Customer & TELUS Employee says:

      It’s actually rogers that has inflated prices.

      For the same thing that TELUS offers for $40.
      Mobile internet, a special call option and 300 minutes.

      Rogers takes and prices it at $50, gives less internet usage, though keeps the special call option and trumps it down to 200 minutes.

      Way to fail Rogers.

      I bet you people that had 3G problems all throughout the last two months are going to turn away now. I know I’m asking for my money back for those two months.

      Thumb up Thumb down +1

      • NotSoFast says:

        The only experience I have with the new Telus 3G network is through the experiences of two friends who got bought into the Telus programs over a week ago. Seems neither has their iPhones working after many service calls and broken promises. Problems switch around but are generally a lack of working 3G data; no visual voice mail; no voice service; no SMS. Telus has not provided any fixes that stick. One of the friends has given up on the service and gone back to the old phone on the old network. He has to get work done!

        Meanwhile, I have had an iPhone on the Rogers network for over 2 years with no problems at all. Roaming works; tethering works; SMS/MMS works; voice mail works; voice service is better than my my old phone ad on the Telus network; etc… My wife is also problem free with her iPhone on the same Rogers network.

        It is nice to have alternatives to Rogers for iPhone service in Canada . It would be better if the alternatives worked!

        Thumb up Thumb down 0

  14. 14

    This comment has been seriously disliked. Click here to see.

    Disliked. Thumb up Thumb down -10

    • zviera says:

      I don’t like you anyway.

      Liked. Thumb up Thumb down +9

    • Ron says:

      Shut the hell up.
      I can’t even get 3G signal the whole way from Toronto to Ottawa. I can’t wait until Wind launches so I can cancel my cell phone plan with Rogers. I’ll finally be free of Rogers. This coming from someone who had Internet, TV and 3 Cell Phones with Rogers. You guys need to find a completely different way of doing business.

      Thumb up Thumb down +4

    • Dakota says:

      I’m Dakota with the rest of the population. Wanted to let Rogers employees know that we have been sick and tired of your overpriced plans and devices and the piss-poor coverage we receive daily. We’re perplexed by your decision and continue to believe that your network reliability claim is bullshit.

      Liked. Thumb up Thumb down +8

    • A Rogers Customer & TELUS Employee says:

      How is it valid when I was at Bathurst and Bloor, saw the 3G symbol on my BOLD 9000, and couldn’t connect to the internet, or send any facebook messages?

      How is it valid when my phone calls go from 3G -> EDGE -> GPRS and then get cut off?

      I’ve got important calls I’ve got to make, and I can’t have them disconnecting.

      If this issue keeps up, Rogers will be labeled as the worst service provider by many multimillion dollar corporate clients. You do the recent Ted Rogers Sr. pretty badly. He’s turning in his grave.

      Thumb up Thumb down +1

    • betchplz says:

      Can you feel the love Keith?

      Thumb up Thumb down +4

    • Travis says:

      Did rogers hire you go to blogs and forums to steer up the perception of completion? You think I’m a fool? This is all about WIND mobile right?

      You guys are in bed with Bell, Telus and CRTC since day 1.

      so F* off!

      Thumb up Thumb down +3

  15. 15
    mangenius says:

    Keith go away – youre full of shit thanks

    Liked. Thumb up Thumb down +9

  16. 16
    KBlack says:

    I’m canadian and I don’t care much about this shit, but that Simpsons image cracks me up. Every. Time.

    Thumb up Thumb down +3

  17. 17
    Danny says:

    Keith, keep on perplexing because it ain’t what you think it’s what the judge thinks.

    Btw why do you keep yapping stuff that’s already in the article? We can read!

    Thumb up Thumb down +2

  18. 18
    Prophet says:

    Sounds like AT&T vs vzw USA bickering.

    Thumb up Thumb down 0

  19. 19
    Prophet says:

    Injunctions!!!???
    Y don’t u make 3 year Canadian contracts illegal already. .,..

    Thumb up Thumb down +4

  20. 20
    Bayan says:

    LOL … also, now Bell will claim (and actually has already claimed) that they are the fastest:

    http://bmq.blogspot.com/2009/11/canadian-wireless-ad-war-continues.html

    Maybe Telus will now sue Bell? Wait, they’re the same network…

    Thumb up Thumb down +2

    • jonno says:

      Yeah, with the two of them sharing their HSPA+ network, they won’t sue each other over that. Telus will probably chime in a bit about having the fastest network too, but right now Bell is taking a lot of the spotlight simply because they are the official network of the Vancouver 2010 Olympic games (less than 100 days away?) and they are carrying the official phone of the Vancouver 2010 Olympic games (Samsung Omnia II). Why Telus didn’t get this honour… is a very good question.

      Thumb up Thumb down 0

  21. 21
    M says:

    I was on Rogers for several years and recently had a Bold 9000 with the latest OS. I had no real complaints. Signal was good, few dropped calls and decent battery life.

    Compared to AT&T or Orange/O2/Vodafone in the UK Rogers rocks.

    I just got a Bell 9700 way faster than Rogers, reliability seems about the same.

    I am in the UK at the moment and O2/Orange still are terrible. Especialy for battery life. Barely get 10-12 hours with all the switching about.

    This compares to 3 days in Canada with 3G, BT and WiFi.

    Thumb up Thumb down -1

  22. 22
    Maulik says:

    After verizond and at&t its them

    Thumb up Thumb down 0

  23. 23
    dave says:

    Who Cares about canada anyway!

    Thumb up Thumb down -5

  24. 24
    Kyle says:

    Rogers has never had the more reliable network and now that Telus and Bell have upgraded theirs, Rogers doesn’t have the fastest either. Sounds like a good enough reason to have those ads pulled.

    Thumb up Thumb down 0

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