Blockbuster sheds 34% of Total Access subscribers last quarter

We haven’t really covered Blockbuster’s DVD-by-mail service since this past March when a string of policy changes finally culminated in our exclusive scoop covering the elimination of Total Access’ one competitive edge over Netflix — the ability of subscribers to enjoy their free in-store rentals while they awaited new DVDs to be delivered by mail. Apparently, we weren’t the only ones appalled by the move. The following is pulled from the company’s latest 10-Q filing:

a $40.7 million decrease in by-mail revenues driven by a 34% average decline in by-mail subscribers”

So, in a single quarter, Blockbuster reveals that it shed 34 percent of its by-mail subscribers and the hejira resulted in a $40.7 million decline in by-mail revenue. Ouch. The prior quarter was no different, and Blockbuster has seen a $76.3 million total decline in by-mail revenue over the half. Time to switch things up, fellas.

[Via Zatz Not Funny!]

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25 Responses to “Blockbuster sheds 34% of Total Access subscribers last quarter”

  1. 1
    p.mcgee says:

    lOl @ bLOcKBustEr nEtFlix thEir beTTeR thAn TheM w00t w00t

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  2. 2
    skuDZ says:

    Wow. I didn’t expect to see the drop continue. I’m curious to see how Netflix numbers compare.

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  3. 3
    99slobra says:

    Not totally shocking.

    Though lately the damaged DVDs I’ve been recieving from Netflix has been annoying.

    Posted from BGR Mobile (iPhone) at: Lebanon North America

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  4. 4
    Anon says:

    Another company that doesn’t listen to customers or follow popular trends – how could they possibly lose money. /s

    Posted from BGR Mobile (iPhone).

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  5. 5
    PPC says:

    I am happy with Netflix, but I am surprised at the drop in BB since their pricing was better after the rate increase for Bluray.

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  6. 6
    Justin says:

    Cheaper to use my digital cable and on demand service.

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  7. 7
    Bob says:

    We need Blockbuster to stay around to keep some competitive pressure on Netflix…

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  8. 8
    jt says:

    I hope Redbox keeps growing and finally puts the last nail in blockbuster’s coffin

    I walked into blockbuster the other day and paid $5.00
    Yesterday i stopped by a redbox kiosk, rented a movie, returned it today and all i paid was a buck.

    screw blockbuster

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  9. 9
    Tom Lopata says:

    People who pay for blockbusters expensive prices are like my grandparents who still pay for AOL, even though they have a cable modem. Went down to visit them and cleared that situation up pretty quickly.

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  10. 10
    Me says:

    That’s why I’m a loyal Netflix customer, 11 years and counting. Service and selection win.

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  11. 11
    gunny says:

    Screw bbuster…I hope they die

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  12. 12
    KDM™ says:

    lol@ idiots who think its cool to tYPE lIKe THiS. Seriously.

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  13. 13
    Les says:

    To bad that Netflix never adressed their damaged blu ray issues and then raised the prices for them. That’s why I still prefer BB over NFlix.

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  14. 14
    Dallas says:

    I love it! It’s nice to see these kinds of numbers when the people speak! Way too many businesses think they can just continue to screw customers with no consequences! Blockbuster deserves this when they don’t listen to their customers! And with this happening 2 quarters in a row you can be sure they are stupid and arrofant enough to let it happen for a third quarter too….you just watch!!!

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  15. 15
    Lucid REM says:

    i loved blockbuster .. until they put an end to the total access .. once that happened it wasn’t worth the extra money .. Netflix is cheaper and without the in-store rentals it’s just simple mathematics .. the cheaper price wins

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  16. 16
    GA says:

    Hmmm…looks like the missed the boat. BTW – it’s hegira. Take care.

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  17. 17
    Both work, actually says:

    Hegira or Hejira (both: hĭjī’rə, hĕj’ərə) [Ar.,=Hijra=breaking off of relations], the departure of the prophet Muhammad from Mecca in Sept., 622.

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  18. 18
    Scott says:

    Not the best news to read, as one of my roommates works at BB. I’d hate to see her lose her job, cuz the free rentals and movies before they come out have been a nice perk ;)

    Posted from BGR Mobile (iPhone) at: Tempe Arizona, USA

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  19. 19
    NL says:

    It is simple, when Blockbuster goes out Netflix will raise prices and reduce service.

    Netflix denied throttling customers despite users creating internet reporting databases showing it to be the case. they kept denying it and finally were sued and admitted doing it for two years while claiming not to.

    Without competition netflix will go to back the garbage service they had when they thought blockbuster was dead.

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  20. 20
    Rick says:

    This company has had it’s head up it’s butt for years and it is finally catching them. The phone lines at a local radio station overload everytime they mention the screw-ups at BB stores. They fail to record movie returns, then screw peoples credit when they won’t pay $50.00 for the movie that they did return. I refuse to spend a penny with them.

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  21. 21
    Alonfed says:

    As a BB subscriber who felt screwed by the policy change — I feel doubly screwed because BB doesn’t send the movies in your que as fast as they did prior to the change.

    I can’t tell you how many times I’ve called them to ask why they haven’t sent out the next available movie. The excuse usually goes something like this: “Well, the next movie in your queue is unavailable.” Why don’t you just send out the next available one — the way you used to, for crying out loud? I’ve got about 4 dozen movies in my queue!

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  22. 22
    Lt says:

    I just switched from BB to Netflix. I had to drop down a plan level in order to keep the price the same and keep Blu-ray. The real reason I left was lack of streaming options. Why BB doesn’t have this I will never know. I would like them to stick around purely for the competition but let’s face it…BB as a company has been living on borrowed time ever since they decided to rapidly expand their brick & mortar operations in lieu of pursuing the internet/by mail/on demand markets. Natural selection at its best!

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  23. 23
    KDM™ says:

    BB doesnt charge for Blu-ray like Netflix does and I can STILL go get a free movie. So what they dont send my next movie, seriously who cares. I only do one movie at a time anyway. What IS starting to piss me off is how many of my movies in the que are “long wait”. Tired of waiting for season one of Tru Blood.

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  24. 24
    kenny817 says:

    Epic picture!

    Thank you all for listening

    Very Truly Yours,
    kenny817 esquire

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  25. 25
    Mark says:

    Yesterday I had the pleasure of paying 50% more for a one day rental than I did the last time. from 1.99 to 2.99 in one month. Yesterday was the last time I rent from BlockBuster.

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