HTC future is looking pretty with One & Company Design, Inc.
Remember when HTC devices used to look like they were all business and no fun? As we all know, they’ve recently taken a turn with more elegant, classy and sexy designs. Can anyone really say that the Touch Diamond or the Fuze are ugly phones? One & Company Design, Inc. is the San Francisco-based lifestyle design firm responsible for the latest crop of HTC beauties, and HTC is seemingly so please with the firm’s work that it has just announced an acquisition. One & Co. have won several awards for its designs, packaging and products so there is no doubt that this new venture with HTC is going to do well for the latter’s mobile handset line. After a few years working together and bringing the Touch Diamond to life, the two have decided to continue their relationship but will keep their names independent of each other. One & Co. will keep its client base and retain its name while working closely with HTC. If HTC keeps up the innovation and quality it has become known for, it will surely rise pretty quickly with functional and attractive handsets for the future.
[Via Phonescoop]
Tags: fuze, HTC, inc, One & Co., One & Company Design, phone designs, touch diamond, touch pro
true that, i can definitly see HTC becoming more dominate in the mobile market in the near future. their phones are top of line and reliable, and now attractive.
Permalink | Reply
The only thing I don’t like about my TP is the diamond back, makes it a little hard to lay the phone on a flat surface, and type on the extended keyboard. It wants to rock around. Other than that, it’s a stunning design.
Permalink | Reply
I’m guessing that this relationship will filter into the next HTC/Google/T-Mobile Android handset as well.
I’m thinking those who complained about the G1’s design will hopefully be pleasantly surprised when HTC hands the design off to One & Co. for the G2 (or whatever the next version will be called)
*disclaimer - G1 fanboi here - lol*
Permalink | Reply
I tested out the HTC Touch Pro on the Sprint network for about a week. I really liked the phone but you don’t realize how small the phone is until you see it in real life. I also didn’t get my email as fast I do on my blackberry. (I had my BB next to it as I was testing the touch out.) It was also my first time using a WinMo phone. In order to send a text message/email I had to go to texts/email on the touch flo 3D screen, turn it sideways to reply on the pullout keyboard and if I wanted to add another recipient I had to use the stylus because the menu was a bit small. If they can come up with a larger screen and eliminate that stylus problem, I think it can be a very strong phone. I loved everything else about it though.
Permalink | Reply
I have a G1-and I love it-but still One and Company shoulda designed this. I love the phone, but its no secret the design leaves a lot to be desired
Permalink | Reply
@Maliek
The problem is Capacitative screens vs Resistive. Capacitative screens would eliminate the stylus (ala iPhone and G1) and thus require the menu items to be a tad bit more finger friendly. I may be wrong, but i remember reading somewhere that windows mobile only works on resistive screens. not sure where i read that or how true it is though
Permalink | Reply
@ Glenn
I’m not sure either but yes, I think that hurt the phone a lot. At least for me it did. It just seemed that I had to use three different input methods to do one task. Everytime I had to use the stylus it made me think to myself, “What is the point of having a touch phone if I still have to use this thing.” lol.
Permalink | Reply
Resistive touch screen is used because of hand writing recognition, which is popular/needed in Asian markets. It has nothing to do with Windows Mobile.
Permalink | Reply
@Maliek
Reminds me of the unfortunate days i carried a t-mobile wing lol
Permalink | Reply
Where were they when the G1 was being designed? Let’s hope they bring a worthy Android device to the market soon.
Permalink | Reply
It’s so pretty that it’s non-functional.
What were they thinking putting 8-buttons on the same surface mixed with capacitive touch that isn’t even used for most of the buttons? Who does their QA now?
Might as well have vehicle makers get rid of steering wheels and change them all to joysticks. Btw, steering wheels are resistant to vibration and g-forces, and so multi-buttons are resistant to getting pressed at the same time versus that abomination known as a d-pad on the Touch Pro.
It was just super-genius to throw away their Tilt innovation (which Nokia now picked up), as well as finally falling in line with d-pad set up that’s been in usage BEFORE cellphones.
HTC just signed death-warrants on future products since they still cannot grasp pretty from rock-solid usability from their high-error touch UI to their new, sticky, finger-print attracting cases.
Xperia already handing Touch Pro its ass for preferred design. Stay a sleep HTC, because a steering wheel lets you.
Permalink | Reply