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UK legalizes Bluespam

Just when the U.S. goes and punishes its spammers, those wacky Brits go an give it the OK. Bluespam, for those unfamiliar with it, is the ridiculously annoying process of sending spam and advertising messages via Bluetooth. Technically, they didn’t specify that it was OK, but rather, they removed Bluetooth as a medium that requires opt-in from consumers, allowing unsolicited spam to be delivered at will. The part that baffles us when it comes to spam is who on Earth actually clicks on those things? Aren’t they annoying to virtually everyone? Then again, it only takes one to keep spammers in a "justified" mindset. We just hope the U.S. continues to fight spammers, not open more doors for them.

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5 comment(s) for this post.

  1. On Oct 18, 2007 @ 10:59 am, Kat Said:

    Where was that picture taken? It’s not England or anywhere else in the UK…

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  2. On Oct 18, 2007 @ 11:50 am, Chad D Said:

    Its somewhere in Times Square NYC, looks like between 49th and 50th on 7th Ave.

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  3. On Oct 18, 2007 @ 12:11 pm, eJay Said:

    Cant you just turn off Bluetooth and then you dont have to worry about it?

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  4. On Oct 18, 2007 @ 4:03 pm, Jared Said:

    Gregory, don’t be ignorant. This is not spam. Spam is receiving a message that you did not opt in for. In order to receive a Bluetooth message you have to make your device discoverable. By making it discoverable you are giving the marketer permission. This is very different than getting an email on Viagra that you clearly didn’t sign up for or want. Bluetooth marketing is a completely different animal.

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  5. On Oct 19, 2007 @ 8:44 am, Johnny Vegas Said:

    I’m offended by the ‘wacky Brits’ slam…Land Rover is owned by Ford now…and no self-respecting ‘Brit’ would be seen in a new American owned version of a Rover.

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