Nokia counters Apple’s iPhone lockdown
In a move clearly designed as a direct challenge to Apple, Nokia has launched a bold new advertising campaign. The company’s "Open" ads flaunt the ease and freedom with which developers can create applications for the Symbian Series 60-based N-Series handsets. For anyone that has been living under a rock for the past month, this is nothing less than a slap in Apple’s face, following Cupertino’s recent 1.1.1 iPhone update that has effectively locked out any and all 3rd party application development for the time being. Nokia, on the other hand, wants prospective customers to be aware of the virtues of a completely free and open operating system. Both perspectives have their merit, but negative advertising? This is beginning to sound like a presidential election…
Awesome strategy. Might be a little childish but not nearly as bad as Apple’s approach to locking up their devices. Way to go Nokia.
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go nokia
the iphone=demacrat nokia = republican lol
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galvatron don’t you mean that the other way around apple is run by a bunch of money hungry whores the only reason they are not allowing 3rd party apps is cause they haven’t come up with a way to make money off of them
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This is why Nokia rules and nobody can beat them in their own game.
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yeah demacrats lol who are money hingre an bonheaded. this is especially true in congress. OH an steve Jobs goaded Al Gore int runing for president.
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apple is playing pure evil here.
if i pay $500, $600 for the phone , I should be able to do whatever I want to do with the damn thing as long as it does not hurt anyone else.
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What really sucks if you have an iPhone is that it can’t compare to the N95 since the N95 is sooo much better than the iPhone but then again the Tilt rules all.
What sucks even more then that is that my store had 4 Tilts yesterday and I just went in and they were sold out. Plus no shipments til’ Tuesday. I am going to go insane.
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my point exactyl tnicky they alredy violated att policyech on unlocking phones if your contracts up or paid full retail for the phone you are free to call up ta carrier an request an unlock code for the device.
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The iPhone approach is useless. Still, with many complaints about the Symbian certification process, I hardly see Nokia as a model of open platforms. They even killed off OPL.
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Getting my Nokia N95-3 this week!!
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While I hate to admit it… if you truly want open, go with windows mobile 6 devices. HTC Tilt is the model of what a platform should be… at least until the carriers figure out how to lock it up.
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Apple+iPhone+ATT+V1.1.1 = doubleplusungood
iPhone is a great device, unfortunately Apple is just getting too greedy, it’s a shame it could have been great.
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Negative advertising? I don’t see it that way at all. The message is positive - and they’ve just positioned it in an opportune way. (Our feelings regarding opportunists, aside.) A NEGATIVE ad for the Nokia Nseries might look more like this:
“STEVE JOBS doesn’t care about customer rights. APPLE wants to LOCK YOU IN to a product that takes away freedom and DICTATES the way you use it. Do you really want to be the prisoner of a greedy corporation?
Nokia Nseries. Open to Anything.
-Paid for by the Nokia committee for technological liberation.”
That would be what I’d call negative advertising.
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if N95 has AWS support, that’s 100% perfect
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I’m OK with Apple keeping the iPhone closed (they care about designing all aspects of the product really well), but I also don’t think this Nokia ad is negative or doing anything bad at all. It’s smart and pointing out why their product is better. They’re not saying anything negative about the iPhone directly, just pointing out their own positives. What good advertising *should* do.
Also, if we’re going to compare these two products to open source, it’s Republicans who favor giant corporates with closed systems. They don’t want anything to do with open source and are 100% happy with their Microsoft products.
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I’ve had the iPhone since 6/29, yesterday just bought the Tilt to try out for a while to see if I want to go back to WinMob. I’m also eyeing the US N95. The Tilt so far, is annoying me. It’s ful of features and expandability and customization. Except it still runs on windows mobile and windows mobile is high maintenance. Not that I really mind tinkering, but I got used to the ease of th iPhone. Plus, QVGA SUCKS. I never thought that when I had the 8525 last year, but now it seems very 2004. If the Tilt had VGA I might be tmepted to give it more of a shot. As of this minute, I’m thinking it’s going back to AT&T and I’m back to the iPhone.
I’ve never used Symbian. Does the N95 have a software keyboard that works well? Is it QVGA resolution or is it higher?
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It’s called “aggressive competition”. If you know your product is superior, what is wrong with a tongue-in-cheek ad indirectly putting out a challenge?
Good job, Nokia. Who’s afraid of the big bad iWolf? ;0)
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Does this mean that it can download third party apps or does it mean it is unlocked and open to all carriers (T-Mobile, Cingular, etc.)?
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You guys are stupid crybabies. If you don’t like something, don’t get it. Simple as that. While you’re moaning about the fact that you can’t put some crapware on your phone, I’ll be enjoying the great user experience and the fact that my iPhone works as advertised.
And those that think 3rd party apps ain’t coming, wait until Leopard drops. You’ll be proven to be the whiny bitches that you are.
STFU and GTFO.
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Well the Nokia N95 is $700 thats a lot of money
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@nimbus
Sheesh. Someone wake up on the wrong iSide of the apple this iMorning?
At least the N95 (pictured) is worth the cash. The iPhone isn’t. Unless you’re an apple-bot. And, it is about people being able to do what they want with the devices they own. But in apple’s case, they own you, “…works as advertised…” or not.
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nimbus is a moron. Nobody here is crying - just laughing about a great ad by Nokia. I could care less about either the iPhone or the N95. I’ll stick with my BB because that’s what makes ME happy. Go be a troll somewhere else you fu(king loser.
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Apple continuously draws lines in the sand inviting, or even begging, for a healthy advertising jaunt. Their OSX ads slam Microsoft. And from the beginning, from the initial announcement to the most recent, their iPhone ads slam the entire cell-phone/pda market, arrogantly challenging the competition, claiming no one yet has even come close to the lofty standard Apple will set with its ingenious new, never before thought of, magical, miraculous, marvel of monumental magnificence.
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@jds
SHAZAAAM!!!!!!! You just “shazaamed” the nail right on the head.
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wow…
ok boys and girls play nice…
Anytime you involve the Iphone in a discussion you always bring out the worst in both sides.. Someone will come out and bash the IPhone for being locked down tighter than a twelve year old nun…and the IPhone supporters will come on and bash everyone else for being neanderthal and incapable of understanding the beauty of the technology and how the IPhone is a superior product.
Well here is THE TRUTH…and you can take this to the bank…
The IPhone, for all it’s faults is a really awesome device… and this from someone who doesn’t love apple and mac products…
I expect that future versions will blow everyone’s minds… I have held one in my hands and played with one and they are really cool.
That being said…
They are not the BEST cell phone ever… there is simply too much personal choice out there. Some people need 3rd party applications, and some simply like the feature set of other phones… and some people simply can’t or won’t switch to AT&T for whatever reason.
But seriously…did you expect that ONE CELL PHONE AND ONLY ONE CELL PHONE could possibly make everyone happy? Seriously? C’mon…
It will NEVER HAPPEN….
So… enjoy it if you bought one and it does what you want…and if not…
buy the one you want and use it to your hearts content… There will always be a cell phone out there that does what YOU want…
-db
but I could be wrong…
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