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26 days later: The Nokia N81

Updated Dec 19th, 2018 5:52PM EST
BGR

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You’ve really got to hand it to Nokia for this one. The company has apparently launched an intriguing, and rather confusing, viral marketing campaign to promote the upcoming launch of its Nokia N81 music phone. If the campaign is on point, the 8GB version of this handset will be dropping on  August 29th. The campaign features appropriately placed Google ads that contain an obscured image of the  handset, complete with countdown timer. The timer will reach zero in 26 days. Be warned that this could turn out to be a bit of a lark by someone with a highly refined sense of humor, but based on some sleuthing handled by JKOnTheRun, we’re inclined to believe the hype. Good looking, Nokia…you get some props for this creative campaign!

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Josh Karp Distinguished Fellow

Josh Karp followed his love of technology since a kid through to the present day. As a Special Correspondent at BGR, and part of the first editorial team, Josh covers press conferences, trade shows and other events around the world. An expert in all things mobile, Josh has more than eighteen years of experience covering the wireless industry.